Maybe you've heard that engaging great talent requires a strong employment brand. But you're not sure. You're wondering whether you'll really attract more and better candidates just because your brand tells your story and shows who you are as an employer.
And what about your current employees...? Are they engaged and productive, excited about a future with your organization—or are they leaving for greener pastures? Could a great employment brand change employee attitudes and improve your retention rate?
Is developing an employment brand really worth the investment?
Yes, it is.
And here are 5 compelling reasons why you should do it now:
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