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Ryan Estis
Senior Vice President - North Central Region
Chief Talent Strategist
- Read Bio
Ryan serves as Chief Talent Strategist of NAS. His role is national in scope and designed to facilitate major account implementation and support strategic project consultation.
Having spent the last 13 years as a recruitment strategy consultant to a diverse client roster, including both Fortune 500 and small start-ups, Ryan's expertise in employment brand architecture and human capital management can help define and shape an organization's Employment Value Proposition in the marketplace. He is adept at building world-class recruitment/retention strategies and is able to provide key insight on methods for attracting talent in even the most competitive labor market. He is currently supporting strategies for key NAS customers including Target, 3M and G&K Services.
A graduate from Ohio University with a degree in Communication/Business, Ryan has held positions as Account Executive and Regional Manager. He has been named NAS Account Executive of the Year twice, and Regional Manager of the Quarter five times. Ryan is also a featured industry keynote speaker on Employment Branding and Talent Management.
- The Employment Branding Seminar
This presentation will help define your employment value proposition, in an effort to both acquire and retain the talent needed to accomplish key business objectives in a competitive labor market. Increasingly, human capital is an organization's most significant competitive advantage. Today, effective recruiting more closely resembles a sales and marketing oriented business function. Employers are now being forced to become more strategic when it comes to both attracting and retaining A-Level talent.
Central to an effective recruitment marketing strategy is an Employment Brand. Employment branding is the process of creating an identity and managing the company's image in its role as an employer.
Ryan's program will address the steps necessary to develop an employment brand and emphasize creative and strategic approaches to attract and retain the talent needed to accomplish key business objectives.
Contact NAS for further information or to book this seminar.
- Closing the Candidate: Sales Skill Development for the
Corporate Recruiter
PROGRAM DESCRIPTION:
In the present knowledge economy, where talent is increasingly becoming an organization's most distinct competitive advantage, the competition for the best and brightest employees is fierce. Accompanied by a demographically driven labor shortage and increased dissatisfaction among today's workforce you have the recipe for the "Perfect Storm." Companies that are not prepared for the new challenges of this increasingly competitive landscape will struggle to grow and accomplish key business objectives.
It's all about the talent. As talent acquisition strategy evolves the skill set of the Corporate Recruiter is going to increasingly mandate more sales and marketing acumen. This program, lead by a seasoned sales and marketing executive, will introduce professional sales skills, techniques and approaches proven successful for client attraction/retention and transferable to support the attraction/retention of A-Level talent. If you are a Recruiter with 20 open requisitions, candidates in the pipeline and competitive offers extended, this program can help improve your results.
The audience will be engaged, challenged and leave with ideas that can impact their organization immediately. The program format is interactive and key insights include:
- A synthesized understanding of the parallels between professional selling and talent acquisition
- Sales skill development that transitions into the professional recruiting arena
- Lead generation and closing techniques that challenge the current HR paradigm
{Program workbook provided to attendees}
Contact NAS for further information or to book this seminar.
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 Matthew Adam
Vice President & Talent Strategist
- Read Bio
Matthew Adam serves as Vice President & Talent Strategist for NAS Recruitment Communications, an agency of the McCann Worldgroup and a leading provider of innovative human resource communications solutions with offices in 38 major markets in the United States and Canada.
His role is national in scope and designed to facilitate major account implementation and support strategic project consultation. Having spent the last 12 years as a recruitment strategy consultant for a diverse client roster, including both Fortune 500 and small start-ups, Matthew has worked with a wide-variety of Clients to develop effective online strategies that define and shape an organization's recruiting efforts in the interactive marketplace of today. Also a featured industry keynote speaker on Employment Branding, Matthew will offer ideas, insight and methodology to help you gain a competitive advantage in an effort to attract/retain A-Level talent. He has been a featured speaker at various SHRM and EMA events.
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Interactive Recruitment Marketing: Navigating the Internet
to Attract A-Level Talent
PROGRAM DESCRIPTION:
Navigating the world of online recruitment is an ever-changing, and often complicated, endeavor. Gone are the days when everyone looking for a job went straight to the newspaper classifieds. The Internet has caused the process to become more fragmented and organizations must now go beyond traditional mediums to ensure that they will reach and attract the right talent. That means that they must use the Internet but with products and services popping up every day, it's often hard to know where to turn.
This program will illustrate just how complicated online recruiting has become while showing how it is possible to cut through the clutter and develop the most effective online strategy. The audience will be engaged, challenged and leave with new ideas that can impact their organization immediately. Key take aways will include:
- A clear picture of the current online recruiting landscape.
- A thorough understanding of interactive strategy development from website design and execution to online recruitment advertising.
- A sneak peak into the next generation of online products.
Contact NAS for further information or to book this seminar.
- Quote from Jennifer Emanuello
I had the pleasure of listening to Matthew Adams at a recent EMA workshop, Tools for Talent, in May 2006. His presentation on Navigating the Internet to Attract "A" Level Talent was by far the highlight of the evening. He engages the audience with his in-depth knowledge of the subject matter and provides cutting edge statistics on the latest industry trends. You can't help but walk away from his presentation feeling energized by his enthusiasm, and knowing that he has provided you with current information and up-to-date techniques you need to truly attract "A" level candidates. Matthew is a must see for anyone who wants to raise the bar in their current Internet recruiting strategies.
Jennifer Emanuello, PHR
President / Recruitment Consultant
Jennifer Dale Associates, Inc.
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 Matt Kaiser
Vice President & Talent Strategist
- Read Bio
In his role at NAS Recruitment Communications, Matt Kaiser is responsible for facilitating major national account implementation and supporting strategic project consultation.
With more than 10 years of experience as a recruitment strategy consultant, Matt has partnered with Fortune 100 and 500 clients in a variety of industries. Matt applies his expertise to developing and promoting an organization's unique brand identity and incorporating innovative sourcing strategies to creatively attract top talent. A featured industry speaker on Employment Branding and Sourcing Strategies, Matt will offer key insight into maximizing both traditional and breakthrough alternative media channels to target and attract top talent.
A graduate of the Florida State University, with a degree in Marketing and Multinational Business, Matt held positions as an Account Executive and Regional Manager before moving into his current role at NAS. He has been named Manager of the Quarter four times and received the overall award for Manager of the Year at NAS.
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Innovation in Recruitment: Best Practices to Source
and Attract A-Level Talent
PROGRAM DESCRIPTION:
As the recruitment landscape grows increasingly more competitive, employers are searching for ways to differentiate their organization. HR is faced with the challenge of being more creative and strategic when it comes to sourcing and attracting top talent. New technology and a changing demographic create recruitment challenges.but also create opportunity.
One key to a successful recruitment strategy is an innovative sourcing plan: a plan to creatively promote brand identity through unique channels. This program will address innovative and strategic ways to promote brand identity and attract and retain top talent for your organization.
The audience will be engaged, challenged and leave with ideas that can impact their organization immediately. The program format is interactive, and we will examine and initiate group discussions on the following:
- Identifying the significance of a brand identity
- Establishing and maintaining an effective employment brand
- Creating "demand" for an institution
- Effectively promoting and utilizing a brand identity
- Identifying creative and strategic approaches to sourcing and attracting top talent
- Creating a proactive recruitment plan to maximize budgets
Contact NAS for further information or to book this seminar.
- The Missing Link, official newsletter of the Arizona
Healthcare Human Resources Association, June 2007 article
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