NAS TALENT TALK

There are many ways to engage in continuous marketing to reach potential candidates. Email marketing is one of the most popular forms of marketing outreach as it allows you to automatically send personalized information to a targeted audience. Drip campaigns are nothing new in the recruitment marketing world, but they are incredibly useful in helping

Attending professional conferences is an invaluable opportunity to showcase your organization, build meaningful connections and establish thought leadership in your industry. But without a strategic approach, these events can become overwhelming and less impactful. Follow these steps to boost your organization’s presence, ensure a strong return on investment and make a lasting impact at professional

As an employer, your brand becomes your identity. Every experience job seekers have with your brand online and offline impacts how you are perceived and could be the determining factor in a candidate’s decision whether to work for you or not. Adding authenticity to your employer brand helps you connect with potential candidates and gives

At NAS, we believe your career site is your “handshake moment” with candidates and is important in making a positive first impression on job seekers. Often, however, candidates will leave career sites due to technical issues and poor user experience. But how do you know what elements of your site aren’t working well? Heat mapping

The second-largest annual conference for physician recruiters, PMRC24 is taking place September 15-17, 2024 at the Sandpearl Resort in Clearwater Beach, FL. Provider recruiters from across the nation will gather to learn with their peers about the most up-to-date tools and trends in the industry.

Often, the first place most candidates encounter your organization is through your job postings, especially if they are actively searching for a new career. However, many organizations do not put a lot of effort into their postings, simply pasting in copy from a job requisition. If that is your process, you are overlooking a great opportunity to make a strong first impression, sell your organization, and attract the right talent.